How to Build a Brand Board in HighLevel

Imagine this. You just landed a massive SaaS client. You need to build out their entire ecosystem, including a landing page, a welcome email sequence, and a high-converting webinar funnel. You assign it to your best designer and tell them to knock it out of the park.

Two days later, you review the assets. The landing page has the right blue, but the email uses a weird turquoise. The fonts on the webinar funnel look like they came from a decade ago. You spend the next three hours hunting down the exact hex codes, digging through Slack for the correct transparent logo, and manually updating every single text block. You just burned an entire afternoon on useless busywork.

You cannot scale an agency if your team is constantly guessing at brand guidelines. HighLevel fixes this instantly with Brand Boards. You can lock in your client’s exact logos, colors, and typography in one central hub. This ensures every single asset you build is perfectly on brand. Let us get your design kit dialed in right now.

Ready to streamline this? Here is exactly how to do it in 60 seconds:

Part 1: Launch Your Design Kit

First, we need to access your central design hub.

1. Open your dashboard and look at the left-hand menu.
2. Navigate to the Marketing section.
3. In the top navigation bar, click Brand Boards.
4. Click the blue + Add a Design Kit button to get started.

Part 2: Choose Your Setup Path

You do not have to start from scratch if you do not want to. HighLevel gives you multiple ways to build.

1. Select Start from Blank if you want to build everything manually.
2. Choose Select a Template to use a preset style.
3. Want the absolute fastest option? Select Website URL import.
4. Just paste your client’s website or landing page URL and click Import Brand Kit. The system will automatically pull in their existing brand presence.

Part 3: Upload Your Logos

Let us lock in the core visuals.

1. Click the Logos tab inside your new design kit.
2. Upload both your primary and secondary logos so your team always has the right version for dark and light backgrounds.

Part 4: Set Your Colors and Fonts

Consistency across your pages and emails is everything.

1. Click the Colors tab to start building your palette.
2. Add your brand colors using the HEX or RGB color picker. You must include at least two colors and can add up to ten.
3. Rename the colors clearly for easy reference.
4. Click the Typography tab and add your fonts using the dropdown fields. You can select between one and five fonts to keep your text looking razor sharp. (Note: If you need to manage this externally, developers can use the Brand Boards API to create and manage kits programmatically).

Having a centralized Brand Board ensures your agency pumps out stunning assets without wasting a single second on manual formatting.

Frequently Asked Questions

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