What Is HighLevel’s AI Usage Dashboard And How to Use It

You just launched an incredible Voice AI agent and a Conversational AI booking bot for five different clients. The bots are working perfectly. Your clients are thrilled. But at the end of the month, you look at your HighLevel billing statement and your stomach drops. 

You have a massive AI usage bill, and you have absolutely no idea which client or which specific bot burned through all those tokens.

You are flying blind. You cannot scale an agency if you do not know where your profit margins are bleeding. When you cannot track your expenses at the sub-account level, you end up subsidizing your clients’ automation out of your own pocket.

HighLevel just fixed this massive visibility problem with the AI Usage Dashboard. You can now track every single token, transaction, and dollar spent across all your AI tools from one centralized hub. Let us get your margins locked down and your tracking dialed in.

Part 1: Access the Central Command

Ready to streamline this? Here is exactly how to do it in 60 seconds:

1. Log into HighLevel and open the AI Usage Dashboard strictly from your Agency view.
2. Note that this dashboard is an agency-level tool. It is intentionally not accessible from individual sub-account pages, keeping your hard costs hidden from your clients.

Part 2: Isolate the Bleed

You need to know exactly which clients are driving your costs up.

1. Use the Location filter at the top of the dashboard to select a specific sub-account. This immediately narrows your view to show the exact AI usage for a single client.
2. Review the Summary Cards to get an instant snapshot of your Total Tokens, Total Transactions, and Pay Per Use charges.
3. Expand these cards to see a highly detailed cost breakdown spanning LLM usage, Text-to-Speech, Image generation, and Web Search.

Part 3: Analyze the Trends

Data is only useful if you can spot the patterns.

1. Look at the Time Series Chart and switch between Cost, Tokens, and Events to understand how activity changes over time.
2. Group the chart by Product, AI Model, or Billing Mode to see exactly what is driving the activity.
3. Scroll to the Breakdown Table to compare your usage categories. This instantly reveals whether Voice AI, Content AI, or Agent Studio is eating up the majority of your budget.

Part 4: Investigate Individual Transactions

Sometimes you need to audit a specific event to understand why it cost what it did.

1. Scroll down to the Transactions Table for a granular view of every single AI event.
2. Use filters like Date Range, Product, or AI Model to isolate specific types of usage.
3. Select any individual row to open the full transaction details. You will see the exact token usage and a complete cost breakdown for that single automated action.

Total visibility into your AI spending ensures you never lose profit to untracked automation again.

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