How to Launch a High-Converting Funnel in HighLevel

Picture this. You just closed an incredible new client. They are hyped. They want to launch their new lead generation campaign immediately, and they are ready to throw ad spend at the wall. But your agency is stuck in the mud. Your team is trying to code a landing page from scratch, stringing together five different WordPress plugins, and duct-taping a broken contact form that keeps crashing.

A week goes by. The client is asking for updates, and you haven’t even sent them a preview link. They lose trust, the momentum dies, and your agency looks like a chaotic, rookie operation. You are wasting hours on manual tasks when you should be optimizing for conversions.

What if you could launch a gorgeous, high-converting funnel before the client’s onboarding call even ends? HighLevel’s Funnel Builder is the ultimate fix. It allows you to spin up proven templates, capture leads effortlessly, and attach custom domains in minutes, not weeks.

Ready to streamline this? Here is exactly how to do it in 60 seconds:

Part 1: Choose Your Funnel Creation Method

Every great journey starts with the first step. Let’s get your funnel off the ground.

1. Go to Sites and then click on Funnels.
2. Click the New Funnel button.
3. Select your preferred starting point:
   • From Blank (to build your own from scratch)
   • Funnel AI (for AI-powered creation)
   • From Templates (to use a pre-designed, proven layout)

Part 2: Launch Fast With a Template

Save time and start strong! Templates give you a professional design so you can focus on fine-tuning the copy rather than starting from a blank canvas.

1. Navigate to Sites > Funnels.
2. Click New Funnel > From Template > Continue.
3. This opens the Template Library. Search, filter, and sort through the options to find the perfect fit.
4. Preview your chosen funnel template to make sure it looks great.
5. Click Continue.
6. Customize the design in the Funnel Editor to match your client’s brand.
7. Click Save.

Part 3: Build Your Lead Capture Form

Forms are the beating heart of lead generation. You need to capture the right information effortlessly.

1. Navigate to the Form Builder (you can do this either through the Form Picker inside the Funnel Editor or by accessing it directly).
2. Click Add Form.
3. Customize your data fields and adjust the branding using the Form Editor.
4. Click Save.

Part 4: Edit and Update on the Fly

Keep your funnels fresh and relevant. When the market shifts or an offer changes, you need to respond instantly.

1. Navigate back to Sites > Funnels.
2. Select and click your specific funnel from the Funnel List.
3. Make your necessary tweaks right inside the Funnel Editor.
4. Click Save.

Part 5: Connect a Custom Domain

Your funnel deserves a memorable domain. Attaching a custom URL enhances credibility and makes your client look like a true professional.

1. Go to Settings > Domains.
2. Click Connect a Domain.
3. Enter your domain name and click Continue.
4. Follow the provided instructions to set up your DNS records (this process varies slightly depending on your specific registrar).
5. Click Verify Records.
6. Link your newly verified domain with your funnel.
7. Click Proceed to Finish.

Frequently Asked Questions

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